Everyone knows that feather lures are very productive, and we make this in the best Wahoo colors. It can be trolled at high speed and is back filled with lead to stay in the water. It has an abalone insert for great looks and flash. These feather lures can be run over a rigged bait or rigged and run without a bait. A must have for Wahoo, Tuna, and Marlin.

With the hassle of trying to keepbait fresh it is no wonder that these gulpsand eel baitsare flying off the shelves. No one attractant truly applies equally well to all fish. That's why Berkley Gulp!TM Saltwater was created. Gulp!TM Saltwater is made of 100% biodegradable, natural ingredients that release 400 times more scent than plastic baits. Its scent trail attracts fish and triggers them to instinctivelyfeed, even if the fish is not hungry. Thats why Gulp! outfishes live bait in head-to-head field tests. Try for yourself and you'll see.Gulp!TM Saltwater is the first bait to bridge the gap between artificial and live bait. Swims and looks like it is alive!Extremely durable and long lasting.Release scent attracting fish from long ranges

The MirrOlure 17MR CFPR is ideal for catching striper, trout, tarpon, snook and redfish.

This is a soft head lure which has many uses. Everyone likes soft lures because they feel realistic when a fish bites. Hard lures feel like a foreign object when a fish bites, but soft lures feel natural and fish will come back and continue to bite until hooked. The premium grade skirt makes this lure swim and will be very durable. Most people put this soft head over a rigged bait which makes the bait more attractive and creates more bubbles. It will also prevent a rigged bait like a rigged ballyhoo from washing out which means your bait lasts longer and will pay for this lure the first time out. Can also be rigged as a teaser or with a hook and no bait. A must have lure on any fishing trip.

These birds are great as a teaser or ahead of a bait or lure. They were first used by the Japanese for tuna fishing, and were so successful they are now used for all kinds of fishing. When trolled, these birds have large wings that rock the bird from side to side, and create tremendous commotion which attracts all kind of fish, from dolphin to blue marlin. It can be trolled behind the boat as a teaser, or way back behind the spread with a rigged bait behind it. This combination routinely out produces all the other lines. A must have for any serious angler.

Everyone knows that feather skirted lures are one of the most productive, especiallly for tuna. This lure has a bullet shaped head for high speed trolling. The eyes are large and move and the inside of the lure has an abalone insert for the flash you find in nature. The feathers are in green and yellow to mimic the color of a baby dolphin, which all fish love to eat. We have back filled the head with lead to keep this lure in the water while trolling at high speeds. Productive on all species, especially tuna.

This is one of our best sellers and for good reason, it works. This lure can be run over a rigged bait or rigged by itself and run without a bait. It creates a tremendous bubble trail and attracts fish from long distances. The color of this lure has proven itself to be very productive on tuna, dolphin, wahoo, and marlin. Sailfish can't get enough of this lure.

This is a soft head lure which has many uses. Everyone likes soft lures because they feel realistic when a fish bites. Hard lures feel like a foreign object when a fish bites, but soft lures feel natural and fish will come back and continue to bite until hooked. The premium grade skirt makes this lure swim and will be very durable. Most people put this soft head over a rigged bait which makes the bait more attractive and creates more bubbles. It will also prevent a rigged bait like a rigged ballyhoo from washing out which means your bait lasts longer and will pay for this lure the first time out. Can also be rigged as a teaser or with a hook and no bait. A must have lure on any fishing trip.

This is our number 1 selling Wahoo lure, the "WAHOO DEATH MACHINE". It features a large 15 ounce head to keep it in the water at high speeds and has multiple jets for an incredible bubble trail. These lures are on many of the finest tournament boats and out produce all other lures. Also deadly for Marlin and Tuna. You can rig this lure by itself or run over a large rigged bait, like a horse ballyhoo. Get the grill out, Wahoo steaks tonight!!!

This lure is a full 12 inches long and has a bullet shaped head with an abalone shell insert for the halographic look that you see in shells. The head has moveable baby doll eyes and back filled with lead so it will stay in the water at high speeds. The double skirt is made of premium vinyl and colored to mimic a dolphin and impregnated with metalic silver specs to flash like a real fish. Everyone knows that baby dolphin are a prized treat to most things that swim, including large bull dolphins. This lure can be run over a rigged bait or run by itself without a bait. This color combination is our most popular and runs behind our company 54' Bertram on most outings. Many "GAFFER" dolphins have come over the side with this lure. Guaranteed to catch more fish or your money back, no questions asked!